Providing the HD Video Surveillance Your Customers Want at a Price They Can Afford With HD-Over-Coax

Garrett Savage

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On May 5th In IP Solutions, IP Surveillance Video, Video Surveillance
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When it comes to surveillance systems for a home or business, one of your highest priorities needs to be resolution. Proper resolution for surveillance equipment could mean all the difference when it comes to being able to pick up important details during suspicious activity such as a car’s license plate or the facial features of a perpetrator. Luckily for your customers, surveillance products have been no exception when it comes to the burgeoning high definition AV technology market. However, installing surveillance systems that include high definition components requires an infrastructure that can manage the large amounts of data required for high definition output. This could mean a costly and time consuming wiring or rewiring project. What if there was a way that you could offer your customer an alternative that may allow you to streamline this process saving time and money?

With the ever growing popularity of IP products in the surveillance industry, HD-over-Coax technology offers an alternative that can help you provide your customers with high resolution video and enhanced security at a very affordable price. HD-over-Coax refers to the transmission of high definition video and audio streams over coaxial cables that were previously limited to lower quality video. HD-over-Coax cameras are ideal for installations where the building already has an existing analog infrastructure in place. This means there will not be a need to run new wiring, reducing time and cost while still using cameras that are able to provide a 720p or 1080p image. These systems can also be operated in complete isolation from the data network, if desired, so they will not consume a large part of the building’s data bandwidth such as an IP system might.

If you have decided to take the HD-over-Coax route where an analog infrastructure already exists, then most likely, you will not have to run any new cable.  HD-over-Coax runs on the same coax cable that your existing analog systems run on which is why upgrading to HD-over-Coax is so easy and cost effective.  Your attention at that point should turn to the DVR. In some cases, the customer’s DVR may need to be replaced if it does not support more than one type of video standard. However, this upgrade can come with some up-sides that will make it worth the cost to the customer. Most HD-over-Coax DVRs are backwards-compatible meaning that both HD and non-HD analog cameras can be managed on the same system. This means that you could approach a client that is already using analog cameras and suggest the addition of just a few new high-definition cameras and a corresponding HD-over-Coax DVR upgrade. Because of the backwards compatibility, you can suggest the customer use the high-definition surveillance in targeted areas where increased resolution could be most impactful. In other words, this allows owners to mix and match SD and HD cameras on the same DVR. It also provides a nice path for recurring revenue as customers can keep existing SD cameras and continue to add HD cameras to their system by replacing the SD cameras over time as their budget allows. Additionally, most products in the HD-over-Coax category come “Plug & Play,” with very little programming required out of the box making them quick and easy to integrate into the existing system.

Part of the job of being an integrator is choosing which products to offer and helping to guide customers to the right solution. The use of HD-over-Coax is no exception, especially when you consider that you could provide your customer with the resolution quality they want at a cost they can afford.

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