Contributor: Shawn Dixon

Shawn Dixon

Shawn Dixon
Senior Product Manager for Commercial and Professional A/V
ADI North America

Shawn Dixon is the North America Senior Product Manager for Commercial and Professional A/V at ADI Global Distribution. In this role, he is responsible for leading all product management and marketing initiatives for these product categories. Shawn is focused on strategy, driving growth and creating new opportunities for ADI’s dealers and vendor partners.

Shawn joined ADI in 2016. Over the past 12 years, he has held Senior Management positions with AVAD, LLC an Ingram Micro Company where he was responsible for a variety of sales, distribution marketing and merchandising functions.

Shawn’s career in A/V has spanned many roles over 25 years ranging from dealer/integrator to manufacturer’s rep to wholesale distribution. He received his Digital Signage Certified Expert certification in 2012 and continuously keeps up with the latest trends in the market.


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